A page filled with identical links such as “read more” asks the surrounding text to do all the explanatory work. When a reader scans quickly, or encounters the links through an assistive tool, that context may be harder to recover.

A descriptive label names the destination or the action. It can stay concise while distinguishing a guide, a reference, and a downloadable file. The visual treatment should also make the link recognizable without requiring a precise hover.

Review the links on one page as a list. Ask whether their labels explain what each destination offers. A few small revisions can make a page easier to navigate while leaving its overall design unchanged.

Try the idea in context.

A link called Read the sizing guide answers a different question from Learn more. The specific label makes the next choice easier to compare.

A thought for the next read.

Try changing the conditions of the visit. Less space, a longer sentence, or a different input method can reveal whether the experience depends on an ideal reader.
A few starting points
  1. Name the destination or action.
  2. Distinguish links that lead to different places.
  3. Check the labels outside their paragraphs.

Follow a related question

Explain the purpose of important choices.

Trust is visible in the details

Keep labels visible during entry.

A form explains why it asks

Keep learning

Related background to continue exploring this subject.

W3C: web accessibility W3C: understanding accessibility criteria
Take a reading break